Linking Policy

General information

This linking policy is declaratory of the City of Rocklin’s existing administrative practice regarding the establishment of links from and to its website.

The purpose of the City of Rocklin’s website is to advance the public’s health, safety and welfare by providing information for and interacting with the citizens, businesses, and visitors of the City of Rocklin. This includes promoting tourism and economic development within the City and region.

For purposes of this policy, an “external link” is a hyperlink from the City’s website to a website maintained by another party. Neither the City of Rocklin website nor the external links list on such website constitute a forum for expressive activity by members of the public. Rather, the purpose of the City of Rocklin’s website and the external links is to provide information about City services, officials and attractions and to promote the public’s health, safety and welfare. The City is not responsible for, does not endorse, and cannot assure the accuracy of information on these outside web sites. (See Disclaimer of Endorsement below.)

The City links to websites that are relevant and appropriate to the City website’s mission. The City Manager or their designee review the merits of a link to determine whether the link serves the overall purpose of the City’s website. The links featured are not displayed because of a viewpoint espoused by the person or entity, nor does City refuse to display links because of a viewpoint espoused by persons or entities. Furthermore, the following criteria are used in determining what links are displayed on the City of Rocklin’s website.

At its discretion the City may provide links to external sites that fall into one of the following categories:

  • Sponsored by governmental and educational institutions
  • Maintained by organizations in a contractual relationship with, funded or created by the City of Rocklin Corporations, foundations, associations, etc. with a purpose statement devoting itself to assisting the City of Rocklin
  • Non-profit neighborhood associations within the City
  • Websites of nonprofit organizations that assist people in finding housing or other human and/or social services in City of Rocklin
  • Non-profit organizations providing employment, non-elective health care and other services to City residents
  • Organizations providing the public with information or access to the arts, humanities, culture or education
  • Non-profit City of Rocklin business development organizations
  • Organizations partnering with the City of Rocklin to meet the City’s strategic or operational goals
  • That provide government related information and/or services in a way that is not available on an official government website
  • Tourism and convention information related to City of Rocklin and the Sacramento area, including major tourist attractions in the region.

The City’s web site will not provide links to sites:

  • Promoting or exhibiting hate, bias, discrimination, pornography; libelous or otherwise defamatory content
  • Associated with, sponsored by or serving a candidate for elected office, any political party or organization supporting or seeking to defeat any candidate for elective office or any ballot proposal
  • Associated with political organizations or other organizations advocating a position on a local, state or federal issue
  • Furthering the agenda of a political organization or candidate running for office
  • Furthering the non-charitable agenda of a labor union Violating any of the City’s equal opportunity policies
  • That are individual or personal home pages

Linkage to Commercial Sites with Advertising

Certain private commercial sites maintain and display information which provide a public or community service, or other ancillary static or interactive information to aid the public, which is not generally available through a governmental agency due to the cost of compiling, maintaining and/or displaying such information. To support the cost of compilation and maintenance of this information, these private commercial sites may include advertising or promotional material in the information display. Although the City neither supports nor endorses entities advertised or promoted on such sites, it recognizes that a public benefit is served by providing the underlying information to assist City residents. Accordingly, links to such sites which contain this information, but also display commercial advertising or promotional material, may be included within the City website when the City Manager or his designee has made a good faith determination that:

  • The City’s independent replication of the information targeted for linkage is infeasible due to financial or other considerations; and
  • No non-commercial site provides the information targeted for linkage; and
  • The information targeted for linkage greatly enhances the usefulness of the City website and services it provides.

Location and Appearance of Links
The City reserves the right to determine how and where external links will appear on its web site; i.e. what page the link appears on and where the link is placed on the page.

Links to the City of Rocklin’s Website
Advance permission to link to the City’s Website is not necessary. However, the party linking to the City’s website should be aware that its subpages may change at any time without notice.

Entities and individuals linking to the City’s website shall not capture pages within frames, present the City’s website content as its own, or otherwise misrepresent this website’s content or misinform users about the origin or ownership of its content. Any link to the City’s website site should be a full forward link that passes the client browser to the City’s website unencumbered. The web browser’s “back” button should return the visitor to the originating site if the visitor wishes to back out.

Disclaimer of Endorsement
The information posted on the City of Rocklin’s website includes hypertext links to information created and maintained by other public and/or private organizations. City of Rocklin provides these links solely for users’ of the City’s website information and convenience. When users select a link to an outside website, they are leaving the City of Rocklin website and are subject to the privacy and security policies of the owners/sponsors of the external websites.

  • The City of Rocklin does not control or guarantee the accuracy, relevance, timeliness or completeness of information contained on a linked website
  • The City does not endorse or recommend the organizations sponsoring linked websites, nor does City endorse the views they express or the products/services they offer.
  • The City of Rocklin does not authorize the use of copyrighted materials contained in linked websites. Users must request such authorization from the sponsor of the linked website.
  • The City of Rocklin is not responsible for transmissions users receive from linked websites.

Certain private commercial sites maintain and display information which provide a public or community service, or other ancillary static or interactive information to aid the public, which is not generally available through a governmental agency due to the cost of compiling, maintaining and/or displaying such information. To support the cost of compilation and maintenance of this information, these private commercial sites may include advertising or promotional material in the information display. Although the City neither supports nor endorses entities advertised or promoted on such sites, it recognizes that a public benefit is served by providing the underlying information to assist City residents. Accordingly, links to such sites which contain this information, but also display commercial advertising or promotional material, may be included within the City website when the City Manager or his designee has made a good faith determination that:

  • The information posted on the City of Rocklin’s website includes hypertext links to information created and maintained by other public and/or private organizations.
  • City of Rocklin provides these links solely for users’ of the City’s website information and convenience.
  • When users select a link to an outside website, they are leaving the City of Rocklin website and are subject to the privacy and security policies of the owners/sponsors of the external websites.

Data Disclaimer for GIS Data/Maps
The GIS data and maps available on this web site were prepared for geographic purposes only and are not intended to illustrate legal boundaries or supercede local ordinances. Official information concerning the features depicted on maps available through the City’s website should be obtained from recorded documents and local governing agencies.